PERRY ELLIS

Perry Ellis International (NASDAQ: PERY) is a leading designer, distributor and licensor of men's and women's apparel, accessories and fragrances in over 50 countries. Their apparel is distributed through regional, national and international department stores, national and regional chain stores, mass merchants, and other specialty stores including Dillard's, JCPenney, Kohl's, Walmart, Macy's, Nordstrom and Saks Fifth Avenue. We were responsible for overseeing social media strategy for the Perry Ellis menswear brand. This role included managing influencer programs, including outreach during New York Fashion Week, overseeing the social media strategy and editorial calendar across our owned platforms, and new initiatives including the launch of Perry Ellis’s #GentsChat on X.