TMRW
TMRW is a multi-platform music and culture magazine with its roots firmly in London and a rising voice in the United States. The publication generates on average 8.1MM impressions quarterly on their digital site, with a total print and digital readership of 3.2MM Their cover star was Grammy-winning musician, actress, and songwriter Sabrina Carpenter. As part of her cover feature was an editorial video playing on the theme of the word “Tomorrow.” With this theme in mind, we delivered a prose to weave in lyrics of Carpenter’s “Pushing 20”, elements of youth, and becoming.
ROLE | Copy Director | Editorial Production
Words
Is my tomorrow the same as everyone else? Or is it just a new day, a new dream, new chance?
They say youth is wasted on the young but is it, really?
Should I get out of bed or should I turn the pillowcase to the other side if the future is looking this bright?
I always wondered if the phrase 'back to the future' implies that you're traversing through space and time.
Maybe tomorrow is a false positive. Traveling west means you're actually going back in time.
Do we live in a parallel universe where tomorrow isn't the future, but a reflection of the past?
Imagine what our lives would look like if we could define time on our terms. If we could infinitely stretch the hours, days and weeks like Play-Doh so that tomorrow edges further away.
And that is my slam poetry.
This video has sound 🔊
“We loved having @sabrinacarpenter on the cover of our Hybrid Volume — and shooting this trippy, kaleidoscopic monologue. It's bloody beautiful, if we say so ourselves.”
— TMRW magazine
TEAM
Jenn Tacha | Derek Siyarngnork | Thana Brick | Danya Zelik | Takuya Yamaguchi | Kana Kishita | Ackrawin Rungruangviechakul | Misaki Hayashi | Vincent Le | Kaori Chloe