SOHO HOUSE
x Mel Yap
Soho House is a global private members club with a focus on the media, arts and fashion industries, with 42 locations (and growing) and 264,000+ members worldwide. As of 2024 fiscal year they topped total revenue of $305+ million, with 5.6% year-over-year growth. We ran a Content Marketing Workshop at the Soho House Bangkok club aimed at entrepreneurs and freelancers. This workshop covered the foundations of building a content strategy, avoiding common pitfalls, which platform/s to uses, how to create a compelling tagline, and more.
ROLE | Speaker & Event Organizer | Events & Partnerships
This one hour workshop, led by Destination Dossier founder, Melissa Yap, included a “How to create your own tagline and mission statement” interactive writing exercise.
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